Urban Planet

what is urban planet

An active lifestyle requires a wardrobe that’s fresh and ready for action. Urban Planet clothing for men and women gives you access to affordable garments that are trendy and designed to take you from work to home, then back again. Shop Walmart Canada to find Urban Planet and Canadian clothing that fits your lifestyle.

I went to Urban Planet in the afternoon on May 25, 2019

Vaughan Mills’ Urban Planet

Michael Gold, the owner of Urban Planet

Target Market: Teenagers ( I see many teenagers shopping in Urban Planet.)

Focus on

Unique in size and concept, Urban Planet is one of the fastest growing fashion brands in Canada, with more than 100 locations across the country. Catering to a broad demographic of young men & women aged 16 to 24, our customers are part of a generation constantly looking for that next best thing. Focus on the latest fashion, footwear & accessory trends, our customers can be confident in knowing they’ll stay one step ahead of that ever-changing curve, and with our everyday amazing prices everyone can always afford to look their best.

MANNEQUINS

The mannequins are assembled in the front of the store and most of them are women. That tells people that Urban Planet focuses more on women clothings. However, the place that sells men clothings also has male mannequins.

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pace

There were many people walking in and out with different kinds of clothings and most of them were teenagers. There was a long line up to wait for fitting room and I waited for 10 minutes just to get into fitting room. However, the waiting line for check out was even longer which took me about 20 minutes to pay my bill. From these, we can see that Urban Planet is a very busy store and a quick pace.

Smell

The smell of perfume was very obvious and it came from many women’s bodies. Also, there was also the smell of plastic and the smell of clothings.

colours and textures

There are many colours in the store such as warm colours and cold colours. For example, red, orange, yellow, green, blue, purple, pink, brown, grey, black and white. I stayed in the warm colour place because I like warm colours, it makes me comfortable. There are also many textures such as rough, smooth, silky, shiny, fuzzy. I like the texture of smooth because it feels good.

Music and sounds

The most sound that I heard is people talking because there were so many people around me. Some people were talking very loud and even yelling. The music that they played were traditional musics but I don’t know the names of the songs.

PREDOMINATE materials

The store of Urban Planet is mixed with brick, glass, asphalt. I really like the design of the store because it is very bright and shinning. That makes people very comfortable when choosing their clothings.

online preference

I have viewed the prices on social media and online store, and I have compared them with the actual store. The prices are the same and also the coupons. They seem to match the product’s quality.